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- Arcui Usoara, Founder of Iaculus.


You know how when people go to a Starbucks and order something extremely complicated, and then if in mid-assembling they request a change in things, they still get charged for the things that were used up but now been thrown away.


And of course, when you go to restaurants and they mess up your order they compensate you for it, at no charge. Because it was their fault and they take it upon themselves to not just fix it but to also do something to more to make up for their mistake.


In both cases there was compensation done, it's Equality.

The same goes for your business.

We all hate it when the client makes delays and unnecessary changes, and yes, most of us have clauses for such situations, but it doesn't mean we start to like it more... It's bothersome!

Well pretty sure the client feels the same way, when a designer fails to deliver on time or delivers badly even after having a clear discussion or if their website isn't functioning.

We need to compensate for that when it's our fault. Because in a business relationship there is something called...


Forgiveness points!

Image by Tingey Injury Law Firm



You gain them from being a good person and having a nice relationship with the clients and being there for them, and you lose them by not delivering on time and doing mistakes, like a package design with a different bar code.

You lose them all at once and it spoils the whole relationship,
even when you fix it. You can make it up by rebuilding that trust
and somehow compensating for your clients.


Just like Dating, you mess up, you make it up with more than a sorry, you, you grow yourself, you make the other person happy.

You strengthen the trust!

"People may forgive easily but won't easily forget.
That goes both ways."

Thanks, hope this was helpful.

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